Name of program:



Frequency (annual, monthly, etc.):


Staff required:



Volunteers required:



Cost of program:


Admission/directly related sales:



Does it make/cost money to produce:


How well does it serve our mission and related objectives?


Audience: #


Who attends this program (our usual/new audience, a younger/older audience, etc.):


How popular is it (not just number of tickets sold, but how many want to come back, evaluation feedback, media coverage, etc.):


What perceptions does this program convey to the participants about our organization (hi-brow, fun, accessible, educational, family oriented, etc.):


Why do we do this event (to build new audiences, to challenge our usual audience, to take a risk, to get a grant, etc.):